Other specialised design activities

NACE code 74.14, 'Other specialised design activities', encompasses a diverse range of professional services that contribute to the creative and innovative aspects of the economy. This industry plays a crucial role in helping businesses, organizations, and individuals develop unique and visually appealing products, services, and experiences. The specialized design activities covered under this code are essential for driving innovation, enhancing brand identity, and meeting the evolving needs of consumers across various sectors.

Professionals in this industry utilize a range of design techniques and methodologies to create their outputs. This may include market research, ideation and concept development, prototyping, and iterative design processes. Designers often work closely with clients to understand their requirements and translate them into visually compelling solutions. The use of digital design tools, such as computer-aided design (CAD) software and graphic design applications, is prevalent in this industry to facilitate the design process and enable the production of high-quality deliverables.

The main inputs required for the 'Other specialised design activities' industry include skilled design professionals, such as graphic designers, industrial designers, and user experience (UX) designers. These individuals possess specialized knowledge and expertise in areas like color theory, typography, layout, and user-centric design principles. Additionally, the industry relies on access to various design software, hardware (e.g., computers, tablets, drawing tools), and a range of materials (e.g., paper, inks, fabrics) to create prototypes and final design outputs.

The primary outputs of the 'Other specialised design activities' industry are diverse and can include graphic design solutions, product designs, packaging designs, branding and identity systems, user interface (UI) designs, and other specialized design services. These outputs are often consumed by a wide range of industries, such as 10.00 Manufacture of food products, 14.00 Manufacture of wearing apparel, 28.00 Manufacture of machinery and equipment n.e.c., and 58.00 Publishing activities, among others. The specialized design services provided by this industry help these sectors differentiate their offerings, enhance their brand appeal, and improve the overall user experience.