Motion picture projection activities

NACE code 59.14 covers the motion picture projection industry, which plays a vital role in the broader entertainment and media sector. This industry is responsible for the public exhibition of motion pictures, providing audiences with access to the latest films and cinematic experiences. As a key component of the film and television value chain, the motion picture projection industry serves as the crucial link between content creators and consumers, contributing significantly to the cultural and economic landscape.

The primary production technique in the motion picture projection industry involves the use of specialized projection equipment to display films for public viewing. This typically includes high-quality digital projectors, surround sound systems, and large projection screens, all of which are carefully maintained and operated by trained professionals. The industry also utilizes advanced ticketing and concession management systems to facilitate the smooth operation of movie theaters and other exhibition venues.

The motion picture projection industry relies on a variety of inputs, including the films themselves, which are typically licensed from 59.11 Motion picture, video and television program production activities and 59.13 Motion picture, video and television program distribution activities. Additionally, the industry requires specialized projection equipment, such as digital projectors, screens, and sound systems, as well as supporting infrastructure like theater seating, concession stands, and ticketing systems. The industry also depends on a skilled workforce, including projectionists, ushers, and customer service personnel, to ensure a high-quality experience for moviegoers.

The primary output of the motion picture projection industry is the public exhibition of films, providing audiences with access to the latest cinematic releases and entertainment experiences. The industry's output is consumed by a wide range of individuals, from casual moviegoers to dedicated film enthusiasts. The motion picture projection industry's output also supports and is supported by other related NACE codes, such as 59.11 Motion picture, video and television program production activities, 59.13 Motion picture, video and television program distribution activities, and 90.01 Performing arts, as the success of the projection industry is closely tied to the broader film and entertainment ecosystem.